News 13 November

XenZone Adds to Clinical and Evaluation Expertise

Dr Lynne Green and Aaron Sefi Join Senior Management Team

Digital mental health pioneer XenZone has announced two director appointments as the organisation adds to its clinical capability. Dr Lynne Green joins as Clinical Director while Aaron Sefi moves within XenZone to become Research and Evaluation Director.

Incoming Clinical Director Dr Lynne Green is a consultant clinical psychologist with 20 years’ NHS experience. In addition to being the lead psychologist within inpatient CAMHS in Lancashire, Lynne has a passion for supporting those with eating disorders, having trained with experts at The University of Oxford in cognitive behavioural approaches, and subsequently set up specialist outpatient provision to reduce hospital admissions for children in Lancashire. She has significant experience in the area of suicide prevention and most recently was the Clinical Director with schools-based charity Place2Be, focusing on early help and prevention.

In her new role, Dr Green will focus on expanding XenZone’s service offering, initially looking at developing mental health support services for those under 11 and at digital provision for specialist referrals.

Aaron Sefi assumes his new role of Research and Evaluation Director with immediate effect. During his nine years at XenZone, Aaron built XenZone’s Counselling Goals System (CoGS) outcome tool, has conducted and published research on Kooth in various peer-reviewed journals and has worked with Clinical Commissioning Groups and Local Authority commissioners to shape models for integrated early intervention services. He chairs the XenZone Alliance Advisory Group, which is focused on establishing a series of coordinated evaluation projects.

In his new role, Aaron will expand and intensify the evaluation strategy for XenZone, developing new research projects focused on evidencing impact and outcomes, working in partnership with leading researchers in organisations including initially, the Centre for Mental Health and MindTech (Institute of Mental Health, Nottingham).

Both appointments come shortly after two board level appointments, demonstrating the organisation’s continued growth.

Commenting on the appointments, XenZone CEO Zoë Blake said: “The appointments of Lynne and Aaron represent two key pillars of our future vision – expanding our services to deliver a lifetime of mental health; and building a strong evidence base for digital mental health for the benefit of the whole mental health community, those in need of support and those working to commission services.”